HTC's special presentation begins at 9 a.m. PDT.

This morning HTC announced Uh-oh protection, the next evolution of its old HTC Advantage program, which gives HTC One M9 buyers in the U.S. a year of free cover against accidental damage. Following up on this morning's announcement, HTC Americas president Jason Mackenzie will be taking questions as part of a live video presentation, streamed on YouTube. Check past the break to watch the live video!

Read More: HTC Uh-oh is official: One year of free protection for HTC One M9 buyers in the U.S.