You can’t blame folks for being wary of Google glass. It’s clunky, expensive, with limited use. But that’s the point. You have to start somewhere.
Right now, Glass is a notification dumpster strapped to your face that requires a smartphone to do anything terribly interesting, but it’s not that hard to visualize the next step for the platform being a standalone replacement to the modern day smartphone.
Google is using Glass as a learning mechanism — and charging people an arm and a leg to help them define this technology. The last six months alone have seen such a dramatic change in the way Glass works and how the Explorers interact with the hardware that it might as well be a different piece of equipment at this point.
The Glass team at Google is doing so much more than just releasing a product. They are trying to define a category and give it purpose, which is significantly more important. Google wants to be for wearables what Apple was for the smartphone. And even more exciting is that Google is doing it out in the open for everyone to see.
I have a lot of mixed feelings about Glass. I’m not thrilled to hear stories from developers about how controlling Google is being when it comes to software development. It’s a walled garden that makes iOS app publishing look downright one-click. Developers working on Glass right now are actively discouraged from profiting in a direct way, but they are still expected to walk whatever line Google set.It is freakishly night-and-day compared to Android app publishing.