Too often gadgets end up with a cheap out-of-box experience. Costs have to be cut somewhere, and packaging sometimes has to give. We see it all the time with smartphones in the U.S. (Particularly if they come from a carrier.) But a few gems do remain, and Huawei has done well with the box for its new Huawei Watch.

And perhaps more interesting isn't that this is just a nice box, but rather that it immediately positions what arguably is the best-looking smartwatch available as a watch watch first and gadget second. Note that while we have a European unit here, Huawei tells us to expect the same treatment in the U.S.

Huawei Watch

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